I am the Director of Digital Engagement at Siteworx, Inc. located in Reston, VA. My role is to help businesses streamline and optimize their digital toolset to provide visitors with consistent, personally relevant interactive experiences throughout the online buying cycle. My team of digital business, marketing and communications experts works directly with your business and customers to develop a step-by-step digital engagement “roadmap” that includes recommendations on where to start and what next steps to take.

My expertise includes strategy, market and customer research, marketing automation (MA) business analysis and process review, business intelligence (BI) and analytics, organizational design and governance, web content management (WCM), customer relationship management (CRM), interactive marketing/email, mobile, social media (2.0).